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Posts from the ‘Digital | Interactive’ Category

USMC | Toward the Sounds of Chaos

USMC_Chaos_Campaign

Client: United States Marine Corps (USMC), Marine Corps Recruitment Command (MCRC)
Project: “Toward the Sounds of Chaos” Campaign Development
Role: Sr. Project Manager
Overview: Orchestrated large organization operations by directing cross-functional teams throughout the conceptualization phase of an integrated campaign. Performed detailed project requirements gathering and scoping exercises to ensure budget and schedule adherence by closely monitoring resources, project plans, change controls and financial burn rates on a daily/weekly basis. Played an integral role in managing the movement of information and clear communications via an extensive internal network comprised of various disciplines/specialisms.

Website Projects

Client: Various
Role: Creative Services Manager
Overview: A sampling of digital projects created during my tenure at Hothouse. Project based work involved requirements gathering, scoping/estimating, leading kickoff meetings with a team comprised of graphic designers, copywriters, front/back end developers and quality control proofreaders. Continual monitoring of scope, creative department workload (managing multiple clients in parallel), schedule adherence and final product launch.

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Social Media Projects

Client: Various
Role: Creative Services Manager
Overview: A sampling of Facebook promotions involving complete project management oversight from conception to completion.

Website Content Creation

lifeasamarine_contentcreation

Client: United States Marine Corps (USMC)
Project: Content creation for www.lifeasamarine.com
Role: Sr. Project Manager
Overview: Create a detailed page that outlines the various service options and requirements needed for USMC enlistment. My role as project manager involved coordinating a team of representatives from each of the following departments to seamlessly create content, code page, test and launch. Project was successfully completed within the allotted project constraints.
Disciplines: Account executive, art director, broadcast producer, content strategist, copywriter, creative director, digital producer.

evite Invitation

Client | Hpnotiq

Users can generate a custom Hpnotiq branded evite invitation for their party. Evite includes interactive banner ad allowing users to customize Hpnotiq cocktail recipes based on their moods.

Hpnotiq Evite Campaign

Facebook Sweepstakes

Client | Cheerwine

Campaign | Chillest Ride in the Universe Sweepstakes. Winner receives a tricked out custom vintage VW bus.

FB application designed to capture opt-in sweepstakes entry forms, winner choose at random.

Cheerwine_FB_Sweepstakes Cheerwine_Bus (actual bus)

Consumer Website

Client | Haven Homes

Haven Homes